MTB Marathon
WORK / eCommerce
Sports Web Design for a Leading Mountain Bike Event.
MTB Marathon has been a client of ours since 2014, when we first launched their website using Magento 1. As the event continued to grow, their digital platform needed to evolve too.
To support increased demand, we transitioned MTB Marathon from Magento to WooCommerce, creating a faster, more flexible, and easier-to-manage website. The new platform combines clean sports web design with powerful eCommerce functionality, making it easier for riders to discover events, purchase tickets, and stay informed.
With custom JavaScript features, advanced event management tools, and a streamlined user journey, the new website provides everything participants need in one place.
- SERVICES
- eCommerce
- INDUSTRY
- Retail & Commerce
- LOCATION
- Builth Wells & Ruthin, Wales
A Better Digital Experience for MTB Riders
Modern Bike Event Web Design Built Around the User.
The MTB Marathon website was designed to capture the energy and excitement of the event while keeping the experience simple and intuitive.
The homepage brings together key event information, upcoming races, entry options, and FAQs within a clear one-page layout. Striking rider photography, strong calls-to-action, and easy navigation help visitors quickly find what they need.
As part of our sports web design approach, we focused on creating a balance between visual impact and functionality. The minimalist design allows the event photography to stand out, while subtle design details add depth and personality.
The Modula Gallery integration also allows MTB Marathon to showcase high-quality event imagery, helping potential riders experience the atmosphere before signing up.
OUR SERVICES
Services & Technology
MTB Marathon required more than just a visually appealing website. They needed a platform that could manage event bookings, ticket sales, payments, and customer information efficiently.
Our goal was to create a powerful sports web design solution that reflected the excitement of mountain biking while providing a smooth experience for both event organisers and participants.
Secure Online Ticket Sales Made Simple
Bringing MTB Marathon to Life with WooCommerce.
To create a smooth and reliable booking experience, we integrated WooCommerce with the trusted SagePay (Opayo) payment gateway.
This secure payment solution gives customers confidence when purchasing event tickets while simplifying the checkout process. As a result, MTB Marathon can manage ticket sales efficiently while providing riders with a straightforward booking journey.
Simplifying Registration and Attendee Management
Streamlined Event Management.
Managing large-scale events requires efficient systems behind the scenes. To support MTB Marathon’s growing events, we implemented WooCommerce Events Management PRO.
The platform was customised to match the website design and improve the registration process. Customers automatically receive PDF tickets after purchase, while the MTB Marathon team can easily manage attendee details through advanced filtering, editing, and reporting tools.
This creates a smoother experience from registration through to event day.
Custom Development for Flexible Ticketing
Bespoke Features Designed Around Their Requirements.
MTB Marathon needed a booking system that could handle unique entry requirements. We developed custom functionality to support their specific ticketing process.
Features include:
- Requiring adult tickets before child tickets can be purchased
- Automatically generating forms for each additional ticket
- Capturing accurate participant information during registration
These improvements help reduce administration while ensuring the correct information is collected for every rider.
Dynamic Pricing and Discount Management
Flexible eCommerce Tools to Increase Sales.
To give MTB Marathon greater control over promotions, we integrated WooCommerce Dynamic Pricing and Events Manager coupon functionality.
The system allows the team to create tailored offers, apply discount codes, and adjust pricing based on specific rules such as group bookings or bulk purchases.
This flexible approach helps encourage registrations while giving MTB Marathon the tools they need to maximise ticket sales.
Before & After
A digital platform built for adventure and growth
A Powerful Sports Web Design Solution for MTB Marathon.
By combining creative design, WooCommerce development, and custom functionality, we created a website that supports every stage of the MTB Marathon customer journey.
The new platform delivers a faster, more engaging experience for riders while giving the MTB Marathon team the tools they need to manage events effectively.
This project showcases how effective sports web design can combine strong visuals, seamless booking functionality, and scalable technology to help adventure brands grow online.
OUR WORK
